Explore how businesses understand customers and turn that understanding into useful marketing decisions. EADA’s English-taught Master in Marketing combines strategic thinking with practical work in Barcelona.
Elementos esenciales del curso
- Institución
- EADA Business School Barcelona
- País
- España
- Asunto
- Empresas y gestión
- Nivel de estudio
- Grado de maestría
- La enseñanza del idioma
- Inglés
- Formato del estudio
- En el campus
- Campus
- Barcelona City Centre Campus; residential training activities, Spain
- Duración
- 9 months
- Créditos
- 60 ECTS master's degree for eligible candidates, as stated by EADA
- Cuotas de matrícula
- Programme tuition displayed on the fees page: €24,500. The amount is not explicitly labelled by academic year or EU/non-EU category; confirm the written quote for your intended 2027 intake. A €50 application fee is listed separately.
- Ingreso
- 4 October 2027; check the application rounds and available places.
Information reviewed: 2026-10-29
Learning and practical experience
The programme highlights brand management, analytics, customer insight and multichannel sales. Case discussions connect tools with business decisions, while a separate personal-development programme addresses communication, teamwork and leadership. EADA describes residential training activities alongside study at its Barcelona City Centre Campus.
Who it may suit
It may suit a graduate or early-career applicant who enjoys both creative questions and evidence about what customers do. The programme can help you explore directions in brand, customer insight or commercial strategy without assuming one marketing approach works in every setting.
Applying and choosing your intake
The programme page advertises a start on 4 October 2027. Applications involve academic and supporting documents, assessment of English and management aptitude, and an interview. EADA describes both external test evidence and its own assessment route; see the current admissions instructions for the option that fits your background.
EADA advertises a 60-ECTS master’s degree for eligible candidates. Ask the admissions team to specify the award included in your offer.
Tuition and budgeting
Programme tuition displayed on the fees page: €24,500. The amount is not explicitly labelled by academic year or EU/non-EU category; confirm the written quote for your intended 2027 intake. A €50 application fee is listed separately. Add housing, living costs and any travel expenses to your plan.
Official programme and curriculum - Admissions and selection - Fees and funding
Explora Escuela de Negocios EADA, our Guía de Barcelona y Guía de estudio para España.